katharineDear Students and Parents,

As a former private school college counselor who has an MBA in marketing, I bring a unique perspective to college admissions counseling:  not only do I offer in-depth knowledge about leading colleges and the admissions process, but I also bring to my counseling practice the ability to think like a marketer. 

Does thinking like a marketer mean packaging students or using gimmicks?  Absolutely not!  Thinking like a marketer means helping each student understand what strengths, interests and priorities distinguish him or her from other applicants. Thinking like a marketer means helping each student build an application that creates a clear identity – a strategic positioning – that brings those strengths, interests and priorities into sharp focus for the admissions committee. 

I invite your comments and questions. Whether you want a one-time consultation or ongoing assistance, let me put my admissions experience and my marketing perspective to work for you during the college admissions journey.

To your success!

Katharine Graves

 

Katharine Graves

  • Former Associate Director of College Guidance at Stone Ridge, a leading prep school in the Washington, DC area
  • Former Director of College Guidance at Convent of the Sacred Heart in Greenwich, CT
  • BA, University of Pennsylvania
  • MBA in marketing, Columbia University
  • Certificate in College Counseling, UCLA
  • Harvard Institute on Admissions (2006 & 2003)
  • Member of New York State Association for College Admission Counseling
  • Member of pre-med advising group, National Academic Advising Association